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Summary of NeuroSelling by Jeff Bloomfield

Summary of NeuroSelling by Jeff Bloomfield

Autor: Getabstract Ag

Número de Páginas: 11

Throughout his career, B2B sales expert Jeff Bloomfield has studied why and how customers buy. His eye-opening approach combines proven scientific principles in brain chemistry and psychology with information on how to construct memorable, effective selling stories. In addition to its value for salespeople, parents, managers, coaches and leaders, Bloomfield’s NeuroSelling strategy works for anyone who needs to positively influence other people. He walks through the science clearly but quickly, and then focuses on helping you sell. This officially licensed summary of NeuroSelling was produced by getAbstract, the world's largest provider of book summaries. getAbstract works with hundreds of the best publishers to find and summarize the most relevant content out there. Find out more at getabstract.com.

NEURO-SELLING

NEURO-SELLING

Autor: Simon Hazeldine

Número de Páginas: 264

In un mercato sempre più competitivo, per avere successo nella vendita serve qualcosa che faccia la differenza. Neuro Sell usa le conoscenze neuroscientifiche sul reale funzionamento della mente dei compratori per sviluppare un sistema di vendita efficace e “a misura di cervello”, che si traduce in un notevole vantaggio competitivo rispetto ai concorrenti. Leggendo questo libro, il lettore potrà: imparare a capire a fondo il cliente potenziale usando una metodologia “a misura di cervello”, per una vendita che metta a proprio agio sia il compratore sia il venditore; avvantaggiarsi sui concorrenti che non hanno la stessa consapevolezza del funzionamento del cervello; sviluppare le proprie capacità per creare relazioni di vendita con i quattro tipi principali di compratore, attraverso una piena comprensione delle loro personalità e delle loro esigenze; scoprire le cinque fasi della neuro-negoziazione, che faranno impennare i propri tassi di vendita; usare gli schemi e gli esercizi interattivi per applicare le tecniche immediatamente e con sicurezza.

neuro:selling

neuro:selling

Autor: Michael Kühl-lenjer , Peter Butschkow

Número de Páginas: 143

Die Produkte und Dienstleistungen werden immer vergleichbarer, die Kunden erweisen sich als gut informiert und im Vertrieb herrscht ein heftiger Verdrängungswettbewerb. Herkömmliche Verkaufsmethoden sind schon lange ein Auslaufmodell. Das Kaufverhalten der Kunden passt nicht mehr so recht zum Vorgehen der Verkäufer.Wer weiß, wie unser Gehirn arbeitet, weiß, wie Verkaufen noch besser gelingen kann. Michael Kühl-Lenjer, Verkaufstrainer und Business-Coach, bringt es auf den Punkt: Wie lassen sich neurowissenschaftliche Erkenntnisse im Verkaufsprozess nutzbar machen? Weshalb sind Emotionen der Generalschlüssel zum Kunden? Wie gelangen Verkäufer direkt ins Herz und Hirn des Kunden? Warum ist Weiterempfehlung der Königsweg zu neuen Kunden? Wie gelingen tragfähige Preisgespräche und wie meistern Verkäufer kritische Situationen und Beschwerden?Allgemeinverständlich, praxiserprobt und mit zahlreichen wertvollen Tipps öffnet dieses Buch Türen von bisher zu wenig beachteten Potentialen im Verkauf.

NeuroSelling 2.0

NeuroSelling 2.0

Autor: Jeff Bloomfield , Dan Docherty

Número de Páginas: 0

NeuroSelling(R) is more than just theory-it's a step-by-step, practical communication methodology honed by years of field experience, resulting in millions in new revenue in industries as diverse as biotech, financial services, manufacturing, and engineering. In this revised edition, you'll learn specific strategies to overcome the constraints of digital channels while leveraging their unique advantages, as well as how to integrate the power of VR/AR and AI alongside the proven NeuroSelling process. You'll also see the NeuroSelling principles in action with four new case studies showcasing the power of neuroscience-backed principles in sales. NeuroSelling 2.0 isn't just an update-it's a complete reimagining of what's possible when you truly align your sales approach with how the human brain actually makes decisions.

Image is Everything

Image is Everything

Autor: Barbara Joan Devine

Número de Páginas: 190

We live and work in a competitive world. Who gets the job? The promotion? What companies will survive and which ones won’t? There are limited opportunities and resources so we are forced to compete. We know we have to rise above and differentiate ourselves but we aren’t always sure what to do. Well, there’s no need to struggle or wonder any longer because science provides us all the answers. It’s time for some non-traditional thinking which will improve your life and help you achieve your goals. Award-winning sales leader and success coach Barbara Devine uses the latest research in neuroscience, human behaviour and physiology to outline an easy and comprehensive path to success. She has created the 7 laws of success and the 7 A’s to success. Together they will provide you with all you need to know, what to do, and why. Because the laws are based on science, they are guaranteed to work each time and can be applied to your personal life, career and business. Image is everything will inspire you to challenge all your long-held beliefs and thought processes. Its time to develop a newly heightened sense of awareness and do things differently. It’s up to you to decide what...

A new era of Value Selling

A new era of Value Selling

Autor: Thomas Menthe

Número de Páginas: 173

With this book, Thomas Menthe provides new insights into the era of value-selling, which has been the Number 1 method in selling complex products and services. Today, customers are expecting more while paying less and the value of your offer is defined by the customer not by the seller. Data is the new oil - the new digital age allows different ways with technology like machine learning to better analyze customer journeys, get insights, predict behaviors and personalize communication to improve customer retention. Digitalization will change the buying behavior much more towards e-commerce and self-service consultation with the support of sales robots. Value can be created from data, which needs to be structured, analyzed and used for the individual customer engagement. Does this mean the end of the sales representative and solution sales? Value is not based solely on product dimensions, much more emotional value created counts during the decision making process. The new era of value-selling explains, how value can be made tangible by the value quotient and ways to generate rational and emotional ROI for customers through story-telling and relationship benefits. Value is always...

Neuro Selling

Neuro Selling

Autor: Kuro Ink

Número de Páginas: 0

What if you could sell anything-ethically, effortlessly, and with scientific precision? In NeuroSelling: The Science-Backed Blueprint to Influence, Persuade, and Sell Anything, discover how top performers use neuroscience and psychology to build instant trust, spark emotion, and guide decisions-without pressure or manipulation. Packed with real-world examples, actionable frameworks, and brain-based insights, NeuroSelling will change the way you sell-and how others respond. If you want to stop pushing and start truly influencing, this is the book that will shift your sales forever.

Sin imagen

neuro:selling (Taschenbuch)

Autor: Michael Kühl-lenjer

Número de Páginas: 135
Neuroselling

Neuroselling

Autor: Vincenzo Russo , Giorgio Gabrielli

Número de Páginas: 332

In un contesto fortemente competitivo, in cui la relazione commerciale è un elemento critico, sapere quali soluzioni e comportamenti sono più funzionali per il successo della vendita diventa strategico. Dall’inizio degli anni Duemila, lo sviluppo di potenti strumenti di indagine sul cervello e le neuroscienze hanno reso possibile scoprirli: oggi, infatti, sappiamo come vengono prese le decisioni e, di conseguenza, possiamo applicare queste fondamentali conoscenze alle relazioni commerciali. Con il neuroselling – quella disciplina che considera centrali, nei processi di vendita, le funzioni del cervello e il rapporto della mente umana con emozioni e scelte – tutti i venditori potranno diventare dunque più efficaci ed efficienti, aumentando le vendite e mandando in soffitta conoscenze obsolete che non servono più a nulla.

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